Organic Lifestyle Magazine

365 by Whole Foods – Opening New “Quality-Meets-Value” Stores

January 26, 2016 by Allene Edwards
Last updated on: January 27, 2016

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Whole Foods, affectionately (or not so affectionately) nicknamed “Whole Paycheck,” is opening a new chain of less expensive stores, 365 by Whole Foods Market. The company plans to open its first 3 stores in 2016; another 10 will follow in 2017.

Cities to Get Whole Foods 365 Markets

The news has not been met with the positive response Whole Foods had hoped to receive. Amid negative business reviews wondering how the store intends to compete with itself, they are receiving backlash from their first targeted location, a Los Angeles neighborhood, Silverlake. Residents of Silverlake had been eagerly anticipating the opening of a full-service Whole Foods store. They, it seems, want the high-end, gourmet choices and specialty food items Whole Foods is know for, despite the cost.

Having once walked out of a Whole Foods after rejecting a $2.50 cucumber, I can’t help but propose the obvious. Why not cut prices at Whole Foods instead? The existing stores could retain the high-end, expensive, specialty and gourmet items while cutting the prices of produce and meat, along with essential items. It that way, Whole Foods could serve everyone without a new chain of stores.

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Sources:
  • Controversy over Whole Foods’ new store highlights the company’s biggest problem – Business Insider
  • 365 will complement Whole Food stores: Mackey – Supermarket News
  • 365 by Whole Foods Market – Whole Foods News Release



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Allene Edwards

Allene Edwards

Allene Edwards first became interested in alternative medicine and holistic treatment modalities when she successfully used diet therapy to manage her children’s ADHD. Later when she became chronically ill with an auto-immune disease that multiple doctors could not identify, much less cure, she successfully treated both the symptoms and the cause through naturopathic treatment and nutrition.

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Allene Edwards
Allene Edwards

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Filed Under: Blog, Food, News Tagged With: Organic Food Store, Whole Foods

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